Strategic Pricing and Persuasive Estimating
Presenter: Jake Poinier
Length: 90 minutes
Member price: $59.50 + HST
Non-member price: $85.00 + HST
You will leave the session with practical, actionable strategies for securing better freelance jobs at higher rates.
Strategic pricing of your editing or writing services isn’t just a matter of throwing out a number and praying a client says yes—and the real answers to valuation can’t be found through industry websites or rate surveys.
- the critical steps of formulating a rate structure
- creating persuasive estimates and quotes
- understanding when and how to raise your rates
- managing slow-paying or nickel-and-dime clients
Jake Poinier specializes in business writing and editing for a wide range of freelance clients, from startups to Fortune 500 companies. He is the award-winning author of four books about the business of freelancing.