Posts with tag: breaking the rules

When to Use Bad English

Presenter: James Harbeck
Is grammatical propriety your highest priority? Do you abhor rude language? Perhaps it's time to think different and ask what you should really give a damn about. Our job as editors is to make sure the text has the best effect on the intended audience. Sometimes that means breaking rules because the rules we're used to aren't the right rules for the game at hand. Let's look at what works when and why.